Posts Tagged "Battery Life"

Have you seen Samsung’s latest ad for the Galaxy S5? It’s called “Don’t Be a Wall Hugger.” The ad brings to life the most frustrating aspect of owning a smartphone—the need to constantly recharge the battery. In the ad, Samsung touts the improvements it has made to the Galaxy S5 battery life through better power efficiency. Samsung isn’t the first to feature battery life in major advertising campaigns and given its importance to customers, we expect battery life to be a key industry focus in coming years.

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